Bayer_Health Care Contour Link.jpg

In 2008 Bayer Health Care Diabetes Care chose Churchill and Co. to implement the brand messaging for its new blood testing system, Contour Link. The system was a partnership with Bayer and an insulin delivery system manufactured by Medtronic.

I was the lead designer on the project, designing the logo and the graphic system illustrating the Bluetooth connectivity between the meter and insulin pump.

At Churchill, I was responsible for creating the retail packaging, patient handbook, promotional materials kit for Bayer offices around the world, and consumer advertising.