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In 2008 Bayer Health Care Diabetes Care chose Churchill and Co. to implement the brand messaging for its new blood testing system, Contour Link. The system was a partnership with Bayer and an insulin delivery system manufactured by Medtronic.
I was the lead designer on the project, designing the logo and the graphic system illustrating the Bluetooth connectivity between the meter and insulin pump.
At Churchill, I was responsible for creating the retail packaging, patient handbook, promotional materials kit for Bayer offices around the world, and consumer advertising.
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